April 21, 2008

Leave searching to search engines

I was looking for an article that I read several months back on the Washington Post. Naturally, I went to WashingtonPost.com first to search. Put in my search terms, went through their filtering tools and nothing. Realized that articles past 60 days can be searched from their archives section. Put in my search term again and wait. It's very slow. Nothing.

For kicks, went to Google and put the same search phrase in along with the words "washington post" and voila, the article I was looking for is the 2nd link in the results. Search was instantaneous.

Back to the Post, the search in archives didn't turn up the article that Google turned up. I even put in the exact article title and nothing. More frustrating is how slow the server runs.

So where would I search the next time I need to find an article on the Washington Post? Not WashingtonPost.com.

I I was running WashingtonPost.com, I'd call up Google and ask them to run my search. They do a better job bringing readers to my site than my own site.

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